App Store guidelines. Here are 20 general guidelines and principles that developers should keep in mind when submitting apps to the Apple App Store. Please note that these guidelines might have changed or evolved since then, so it’s always a good idea to refer to the latest App Store Review Guidelines provided by Apple for the most up-to-date information.
App Store guidelines.
- Safety and Security: Apps should be safe, stable, and free from bugs or crashes that could harm user experience.
- Legal and Ethical Content: Apps must not contain offensive, discriminatory, or illegal content, and should respect user privacy and data.
- User Interface: Apps should have an intuitive and user-friendly interface, following Apple’s Human Interface Guidelines.
- Functionality: Apps should provide a clear and useful purpose for users, without misleading functionality.
- In-App Purchases: In-app purchases should be transparent and clearly communicated to users.
- Monetization: Apps should have a clear monetization model that doesn’t deceive or manipulate users.
- Subscription Guidelines: If offering subscription-based content, apps should provide ongoing value to subscribers and follow Apple’s guidelines for subscription pricing and renewals.
- Push Notifications: Use push notifications judiciously and ensure they provide meaningful value to users.
- Data Collection and Privacy: Apps should request permission before accessing user data and clearly explain why the data is being collected.
- Advertising: Advertisements should be relevant, appropriate, and not interfere with the user experience.
- Intellectual Property: Developers must have the necessary rights and permissions for all content included in the app, including logos, images, and trademarks.
- Performance: Apps should perform well and not consume excessive device resources, such as battery life or memory.
- Accessibility: Apps should be designed with accessibility features to ensure they are usable by people with disabilities.
- App Store Metadata: Accurate and relevant metadata, including app descriptions and screenshots, should be provided.
- App Review Process: Developers should follow the App Store Review Guidelines and respond promptly to any inquiries from Apple’s review team.
- Beta Testing: Testing apps through Apple’s TestFlight platform before submitting them to the App Store can help identify and address issues.
- Legal Requirements: Apps should comply with local laws and regulations in the regions where they are available.
- Location Services: If using location services, apps should provide clear information about how and why location data is being used.
- Health and Medical Data: Apps that collect health or medical data should provide accurate information and obtain necessary approvals.
- Children’s Content: Apps designed for children must follow specific guidelines to ensure appropriate content, safety, and privacy.
Remember that these guidelines are not exhaustive, and Apple may have introduced new rules or updates since September 2021. Always refer to the official App Store Review Guidelines for the most current information before submitting your app.
