Research firm MoffettNathanson has developed its own quality index for streaming services and, based on it, the first ranking of the seven largest platforms in the US.Analysts evaluated the services based on five criteria:
- viewing time (prime time had more weight than nighttime hours, since engagement was higher during this period);
- demand for content;
- the power of franchises;
- platform prestige (awards and critical acclaim);
- availability of sports and other live broadcasts.
Disney streaming took first place by a wide margin. HBO Max and Apple TV followed, with nearly identical results. Netflix, despite being the global leader in popularity, only came in fourth.
Top 7 Streaming Services by Content Quality
- Disney.
- HBO Max.
- Apple TV.
- Netflix.
- Amazon.
- Peacock.
- Paramount+.
What streaming services do you use?
