In just over 10 years, Instagram has gone from being a photo-sharing app to a hub for commercial activities . Brands can run fundraising campaigns through live streaming on Instagram, open stores through their profiles, and make reservations through their accounts. However, photos are still the biggest draw on Instagram. From feed posts to IGTV to Reels, knowing the size of Instagram photos is no easy task.
Thanks to its reach and the link with other social media channels, the application has become indispensable, not only for private users, but also for the social media marketing of artists and companies. To get more followers on Instagram you need to know your target audience and the content that is most in demand. And, of course, post unique and attractive photos to get the calls to action you expect and make an impact on your followers.
What is the size of Instagram photos?
The size of Instagram photos varies by use. For example, with a standard width of 1080 pixels , Instagram keeps your photo in its original size, as long as its height is between 566 and 1350 pixels . If your photo is less than 320 pixels wide it will stretch. If it is more than 1080 pixels wide, it will be reduced. Therefore, the size of Instagram photos that is most recommended to use is:
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- Profile photo in square format: 180 x 180 pixels.
- Photos in square format publications: 1080 x 1080 pixels.
- Photos in vertical format publications: 1080 x 566 pixels.
How can I resize an image?
Most image viewing programs have a built-in function to help you resize images. But, you should keep in mind that the quality of a resized image really depends on the original that is being resized . You have different software for your computer that will help you change the size of an image, as well as mobile applications, among which the following stand out:
- Easy Resizer and JPG-PNG images.
- Photo Compress 2.0.
- AVG Image Shrink & Share.
How to resize an image for Instagram?
There are three different proportions for images on Instagram. Each of these proportions has a different size associated with it. To get the most out of each of them you must use the perfect size. On Instagram, the images will be displayed according to their proportion:
- A horizontal 2: 3 crop will be displayed at 1080 x 566.
- A 1: 1 square crop will display at 1080 x 1080.
- A vertical 4: 5 crop will be displayed at 1080 x 1350.
In Photoshop, to crop an image for Instagram you must:
- Click on its Snipping Tool or press the “C” key.
- Click on the drop-down menu in the upper left and choose the proportion you want.
What is the best format to post on Instagram?
At this point you have to take into account two things: the quality of the image and, of course, the size of the file. The best image format for Instagram is JPG as it can support high resolutions and at the same time have a smaller file size. The second best image format for Instagram is PNG. It can support high resolutions, but at the price of a larger file size. Please note that animated GIF files are not allowed.
What is the aspect ratio of Instagram?
Aspect ratio refers to the width of an image in relation to its height. It is expressed as a ratio, such as 4: 5 or 9:16, where the first digit represents the width and the second digit represents the height. The aspect ratio in Instagram images recommended is as follows:
- Instagram post: 1080 x 1080 (1: 1 ratio).
- Instagram landscape photo: 1080 x 608 (1.91: 1 ratio).
- Instagram profile photo: 1080 x 1350 (4: 5 ratio).
- Instagram Story: 1080 x 1920 (9:16 ratio).
- IGTV cover photo: 420 x 654 (1: 1.55 ratio).
How to export photos from Photoshop to Instagram?
To export your images directly from Photoshop this is the best way:
- Go to «File» – «Export». This will open the “Save for Web” dialog.
- Select “JPEG” and enter 85 for quality.
- Check the “Optimized” box.
- Make sure to check the “Convert to sRGB” box.
- Scroll down to the image size and enter the correct one: 1080 for “wide.” It will automatically convert the image to 1080 x 1350, provided you have previously cropped using the 4: 5 aspect ratio.
- Click on “Save.” Thus, you can export the images in the best quality for Instagram.
How long is the Instagram circle?
Your profile picture is a 110 x 110 pixel circle on mobile. And a 180 x 180 pixel circle on the desktop. In the feed it is a small circle of 40 x 40 pixels. It’s a small space and makes full-length and distance photos almost impossible to distinguish. So when taking your profile shot, focus on framing your head and shoulders in the shot. If you use a logo and your brand name is especially long, think about using the initials or a short and striking icon.
How long are Instagram stories?
The size of the images of Instagram stories can be cut and sized to fit the story. The recommended size for displaying your stories in full screen and with good definition is 1080px by 1920px (a 9:16 aspect ratio). Remember that in stories your photos can be seen for 15 seconds each time someone sees it during the 24 hours in which it appears.
What is the size of Instagram highlights?
The dimensions of Instagram highlights are the same as those of Instagram stories: 1080 pixels by 1920 pixels or with a 9:16 aspect ratio. While only a small part of the featured cover will be displayed on the profile page, all cover designs should be kept in the same dimensions. Highlight cover designs are ideally exported as JPG or PNG. While JPG files are smaller than PNG files, they can also work because they preserve image quality.
What is the format of Instagram stories?
The dimensions of Instagram Stories are 1080px by 1920px, which is a 9:16 aspect ratio. What this means is that your IG story video or photo will need to be 1080 pixels wide by 1920 pixels high. The supported image file formats are PNG and JPG and the Instagram story image must be less than 30MB in size.
How to view photos on Instagram?
If you can’t decide which photo to post, you can now upload more than one at a time. Thanks to its constant updates, it is possible to publish up to 10 photos and videos in a single publication. When browsing through your phone’s photo gallery on Instagram simply tap the “Select Multiple” button that appears near the bottom of the currently selected photo to choose more than one image or video.