Snapchat is one of the most popular social networks today, with more than 525 million daily active users . The platform is characterized by the speed and efficiency of its messaging system and by the brevity of the publications. But despite being a very popular social network, it is not well known for the presence of public figures and celebrities, as is the case with other applications such as Instagram.
The objective of Snap Star is to promote prominent content creators and public figures of special relevance
That is why the company has launched the Snap Star initiative. It is a program that aims to promote public figures of special relevance and most prominent content creators on Snapchat. These people are known for their ability to create fun and engaging content that appeals to a broad and engaged audience.
Selection criteria for Snap Stars
Snap Stars are chosen based on several criteria, including the following:
-Quality of the content they produce
-Authenticity of your accounts
-Popularity and cultural relevance
-Ability to create content that is safe and appropriate for all users.
Perks of Being a Snapchat Snap Star
Users chosen as Snap Stars receive a special verification that identifies them as such. Of course, Snap does not charge fees or accept money for account verification – as is the case with other social networks such as Twitter and as Meta plans to do – and does not allow third parties to influence its decisions about the eligibility of an account for the Snap program. Star.
Participation in the Snap Star program does not grant any additional rights to the account holder. In addition, Snap reserves the right to remove verification or Snap Star status from an account at any time without notice.
It is not, therefore, an advantage associated with a paid subscription like the premium version of the platform, Snapchat Premium, but depends on the prior popularity of platform users, so first you have to already be a celebrity and then you can become a celebrity. get this category.
The Snap Star program not only benefits content creators but also Snapchat users. Thanks to him, they are provided with a unique experience by being able to share their unique perspective on a wide variety of topics, from art and beauty to news, games and music, with renowned characters.