Pink October

Everyone must have seen people wearing a pink bow pinned to their clothes in October. This bond symbolizes worldwide the fight against breast cancer around the world and its use seeks to stimulate the increasing participation of people, companies and entities in the awareness of the importance of this movement. This is the Pink October!

The objective is to disclose all contributions from various segments of society in relation to this worldwide action.

Seeking to embellish monuments and historical sites with its pink tone, in order to show the importance of the fight against cancer that kills women the most in the world.

Each year around 50,000 new cases of this type of cancer appear in Brazil alone. This corresponds to a 25% share of cancer cases in women in the country, according to the National Cancer Institute (INCA).

The numbers are high and early diagnosis can help a lot in the treatment of this disease.


Self-examination and mammography

To identify breast cancer as soon as possible, you need to know your body since adolescence.

It is also important to perform a breast self-examination, which can be done once a month.

From the age of 40 the chance of cancer developing is greater. In addition to self-examination, it is also important that women undergo mammography annually, to assist in the detection of nodules that may come to characterize cancer.



It is important to note that breast cancer is silent and has no symptoms at first.

Pain is a common symptom for women, especially during premenstrual periods and is almost never associated with cancer.

However, you need to pay attention when palpating the breast. Observe if there are any signs of lumps, spots, or if any liquid is coming out of the nipples. Generally, when there is evidence of cancer these signs are usually present.


October pink present 365 days

In reality, the important thing is to focus on the subject in the 12 months of the year. This is because the disease is relentless and is present not only in the month of October.

However, this month is representative for the campaign. It becomes special and distinguished from the others precisely for the creation of awareness of this cause.

So, let’s take this month to get more information and be careful with us and the women around us. All in order for breast cancer to be increasingly minimized!


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