One of the most powerful and preferred programs, used within the field of graphic design and the creation of logos and brands, is Adobe Photoshop; used both for beginners in the area and even more so by professionals, who will be the best option to consider.
You can download Photoshop from its Adobe website , where you will also find other programs such as Adobe Illustrator, another related to graphic design, but with vector images. In this article we will give you a short tutorial on how to create your professional logo with Adobe Photoshop in a simple and easy way.
Index( )
- Where can you get logo ideas made in Photoshop?
- What are the most important things when creating your logo?
- Font
- colors and shapes
- How to create your logo in Photoshop from scratch and bring it to life?
- How can you convert Photoshop logos to PNG format?
Where can you get logo ideas made in Photoshop?
There is a famous saying that says “If it is not in Google, it is because it does not exist” and this may not be further from reality. The fact of producing a logo for our brand and/or enterprise is not an easy thing and the main problem that can arise is “How or what design will my logo have?”.
To help you with this, through the web you can get many ideas from which to be inspired to generate your professional logo, you will have thousands of results in the “Images” section of Google; Pinterest is also an excellent platform to take as inspiration for your creation and thus, thousands of more specialized pages specifically for logos. Thus, Google will be the first place where you can look for new ideas.
What are the most important things when creating your logo?
Originating a logo requires prior planning and even more so if you will work in Photoshop, where you will have to copy and paste layers, images and selections , adjust colors, shapes, size and fonts , styles and others. In the first point, you must be clear about the difference between what is an isotype, imagotype, isologo and logo; which are different things, but people usually recognize any of these as a logo.
In addition to this, be clear about what you want to convey with it, which must be the most relevant and the fundamental pillar of your brand/venture.
The text must be clear and concise, above all precise, the logo in general must manage to capture the public’s attention and that it calls their curiosity, so that it encourages them to explore, that it manages to stand out from the competition and whose style is adapted to what is most popular; It is for this reason that it becomes so important to take and brainstorm, to select and discard.
Font
Regarding the font, it involves a series of aspects, namely: its size, font, color and style . Is it a fast food brand? Due to color psychology, red and yellow colored letters are the best option, medium-sized and effective cursive, which is more stylistic. The text of your logo must match the style of your brand and that the message manages to convey what it wants, if anything, a single word.
colors and shapes
The color and shape of your logo should also match the message of your business and also be consistent with the text itself and achieve a good combination itself. For this reason, it will be necessary to change the size of an image (if it involves it) and/or modifications of other aspects.
Although there may be certain contrasts in the logo, the colors and figures must be in the same “tune”, this to avoid monotony , but also incongruity. To get a clearer idea of all these basic tips, you can consult a trusted designer, all this so that they can advise you in the process.
How to create your logo in Photoshop from scratch and bring it to life?
First of all, you must have the program installed on your PC , although there is also a mobile version, it is best to use the computer version. Proceed to open the program and then “Create new project”, from here your work will start.
If it is the first time that you enter Adobe Photoshop, you may be shocked by the large number of options and functions available, top and bottom panels and on each side; The basic options to generate a professional logo in Photoshop are at first glance, since those that are “more hidden” are already for professional editions. In addition, you will be able to make an architectural plan in Photoshop .
The tools to insert text, insert shapes , produce layers for work and independent editing without affecting any area of what you have already done, add color and create gradients; give fonts, size and effects to the entered text, all this is found in the task panels of the program in question. Explore a bit of how each aspect goes and then start the work and as a recommendation, make a new layer for each element you add.
How can you convert Photoshop logos to PNG format?
Once you have finished your work, it is time to save it and as logos normally have a transparent background, the format in which you must export them will be PNG.
Go to the top bar and click on “Files”, there select the option “Save as”, this will open a dialog box where you will specify the folder where your work will be saved and the important thing, select the output format , the which will be PNG as we already told you. Click on “Save” and make a couple more modifications if you want, if not, ignore the last one and you’re done.