A personal blog can be both an important showcase from a business point of view and a space in which to post and share your thoughts. A friend of yours has just opened one, you would like to follow his example but, not being particularly knowledgeable on the subject, you don’t know how to do it. Don’t worry, I’m here if you want. If you have five minutes to dedicate to me, I can help you understand how to create a personal blog by showing you all the solutions you can rely on and showing you, step by step, everything you need to do to open your “space” on the Web and make yourself known to new ones. people.
We assume that today there are numerous platforms that allow you to create a blog in a simple, fast and above all free way without having to worry about more complex practices, such as registering a domain or choosing a paid hosting .
Would you like to know more? Good. So, if you agree, I will immediately begin to show you the main blogging platforms with which you can create a personal site without having to worry about expenses or other “technical” troubles. Enjoy your reading and have fun! I bet that, in a few minutes, your first posts will already be online, ready to reach a potentially huge audience!
Index
- How to create a personal blog for free
- How to create a personal blog on WordPress
- How to create a personal blog with Blogger
- How to create a personal blog on Wix
- How to create a personal blog on Instagram
- How to create a personal blog on Facebook
- How to create a successful blog
How to create a personal blog for free
Let’s see together the main free solutions for creating a blog, also taking a look at platforms that you can use to expand your user base.
How to create a personal blog on WordPress
People who start a personal blog for the first time generally do so using the WordPress platform . Are you wondering why it is so loved by people? The answer is simple: extreme ease of use and complete customization thanks to many themes and plugins, which are the real strength of this CMS ( content management system ). Thanks to the add-ons, in fact, it is possible to extend the basic functionality of WordPress blogs and customize them according to your specific needs.
It should be noted that there are two ways to use WordPress : the first, which I will focus on today, involves opening a free blog with a wordpress.com sub-domain and has several limitations, first and foremost the impossibility of monetizing your content. through the insertion of advertising banners and the inability to add custom plugins or themes to the blog.
The other way to use WordPress, the more “free” and professional one, involves the free download of the CMS files, to be uploaded to a Web space purchased separately (together with a domain). By performing a custom WordPress installation you have no limits on monetization, plugin installation or theme customization. In reality, it is also possible to subscribe to paid WordPress.com plans which, starting from 4 $ / month (with annual billing), allow you to activate the loading of plugins and advanced customization of the themes, but personally, if you do not intend to take advantage the free version of the service, I recommend that you resort to installing the CMS on an outdoor space.
Why this? For the simple fact that third party hosts specialize in providing quality space and the best possible customer service. Some of them, such as Siteground for example , even offer custom plugins to improve site performance . To this I want to add a small note on the custom domain , which I consider essential for professionals.
Having a third level domain , which is something like yourblog.wordpress.com , makes your site an integral part of WordPress in the eyes of search engines. Which will penalize you a lot in terms of SEO and, moreover, will not make a good impression with possible business partners. So, a free blog is perfect for getting started, but if you want to get serious about it, I recommend the upgrade.
Having made this necessary premise, let’s take action: if you want to try WordPress and create a personal blog with it, connect to the WordPress.com site. Then click on the Create your site button, then choose whether to register via Google account, Apple ID or with the classic email address.
In the new page that opens, Choose a domain , you are asked to type a keyword that describes the site. Enter it, see what available options are offered to you and search among them for the free ones. Then click on the Select item and proceed to the next page, where you have to choose a plan from those proposed. Under the title, you will find the entry Start with a free plan on which you have to click.
You are one step away from creating your first personal blog on WordPress! The last step required is to answer a few questions about what that blog will be. Choose the options that best describe your intentions, give it a possible title and slogan , then you can choose whether to start writing your first article, develop the design, watch explanatory videos or go directly to the bulletin board.
Going to the dashboard, you will find an interface with all the customization and creation options on the left. To be able to publish your first post, click on the Write button located at the top right. In the new screen appears the text editor with which you will write your posts. Then fill in the Add an article title field with the title you want to give to the article and move to the white text field at the bottom to write the body of your post.
By clicking on the + button you access a menu that allows you to add multimedia files, paragraphs, titles, lists and many other options to format the text or enrich the article. When you are done, you can see a preview with the homonymous button at the top, or press Publish to make it visible to your audience.
Returning to the WordPress dashboard, then, you can access all the functions and tools useful for managing your blog. For example, by selecting the Statistics item from the left sidebar you can view all the site statistics, such as the number of views and recent visitors, while by going to Comments you can view, approve, delete and manage the comments left by visitors.
To customize the appearance of the blog, instead, click on the Appearance item and select Themes from the left sidebar and select one of the available themes (to view only the free ones , click on the relevant button located at the top). By clicking on the Customize item located under Appearance , you can also change the current blog theme using colors, fonts or widgets chosen by you. Convenient, right?
If you feel that the hosted version of WordPress is a little too limited for your needs, try purchasing a web space and domain and creating a custom CMS installation. You can find all the information you may need in my tutorials on how to install WordPress and how to create a site with WordPress .
How to create a personal blog with Blogger
The second most popular blogging platform is Blogger , which is run by Google and is available for free. Among its main strengths there is the possibility of monetizing thanks to Google Adsense advertising banners . Furthermore, the platform is easy to use and allows you to customize the blog by modifying the code of one of the many themes available for use. If you do not want to spend money to buy a custom domain (it is not possible to install the CMS freely on an external space), you must submit to the use of a third level domain, which is composed as follows: sitename.blogspot.com .
All clear? Well, let’s proceed. If you intend to open a personal blog with Blogger, connect to the Blogger home page and click on the Create your blog button . You are now asked to choose the Google account with which you want to open the new blog, showing you the email addresses registered on your computer on the Choose an account page. I share my guide on how to create a Google account if you encounter difficulties in managing this phase. If you want to connect another account, select the item Use another account and type the e-mail address and password associated with the account you want to use, and then click on the Next button .
In the new page that opens, type the name you have chosen for your blog in the Title field, then the address of the subdomain (which has as main reference . Blogspot.com ) in the Address field and choose the name that will be displayed . Once this is done, you will be transported to the Home where you can manage every aspect of the site.
By logging into your Blogger account dashboard, you can customize your blog in a variety of ways. For example, by selecting the Layout item you can change the order of each element on the page, while by clicking on the Theme item you can choose a graphic theme to use for the site. Once you have made your choice, click on the box of the theme you prefer and save the changes by clicking on the Apply button .
To start writing, click on the New Post button and start creating it via the editor. At the top is the Title field, which you must fill in by typing the title of the post. On the white sheet you have to write your article, perhaps embellishing it with one or more photos (to add images, click on the postcard icon ).
If you don’t have time to finish the article, click on the Save button located in the drop-down menu next to Preview , so that you have the draft saved when you go back to writing. To publish the post, click the Publish button instead.
For more information on how Blogger works, I invite you to read my tutorial on how to start a blog with Blogger .
How to create a personal blog on Wix
Another excellent platform on which to create a blog is Wix , famous for the simplicity with which you can create high-profile websites, despite not having advanced technical knowledge. WordPress is easy to use but complex to master, Blogger is simple but all too basic as the options provided, while Wix might be the right compromise.
To create a blog here linked to this page , press the Start Now button and then choose which method to use to register. Whether you decide to opt for Google , Facebook or to use email and password , it changes little. Once you’ve done this, hit the Get Started button .
From here choose which type of site you want to create (obviously in this case select Blog ), then search among the available options if there is one more similar to your goals. Once this is done, press the Next button, choose a name for your site, define the objectives of your site , press Next again, decide whether to add functions to your site among those available, then press Next again.
Once you are done with these steps, hit the Continue button to get to the main control panel. From here you can write your first article by clicking on the Blog entry, followed by Post and then on the Create a new post button. Under SEO and marketing you can find tools to create advertising campaigns or improve the possibility of being discovered by people.
If you have not already done so, on the home page you will also find the buttons to connect a domain and complete the creation of the website , then selecting the theme and making the various changes to make it exactly how you want it. Once finished, your site will be online and ready for everyone to discover. For more details on how to create a site for free , I leave you to my guide on the subject.
How to create a personal blog on Instagram
If you see the various influencers on Instagram and want to become like them by creating a blog, know that this platform can only be one piece of the puzzle, not the whole picture. This is because on Instagram it is not technically possible to create a blog . It is possible, however, to integrate its functions to be more easily discovered by the public.
For example, by posting stories and Reels in which you tell about your life, your professional projects or talk about the topics in which you feel knowledgeable, you will increase your chances of increasing followers . These people interested in your content can then be redirected to your website , where they can shop or read the articles you write.
In this regard, there are special functions that allow you to insert links on Instagram without the need for complex operations or long waits. Furthermore, by creating a multi-platform strategy , you can tell what you want through the images and videos of the social networks, combined with the words of the blog. This will create greater audience engagement and exponentially increase your chances of monetizing.
Speaking of monetization, many influencers use social media to promote articles created ad hoc or available on markets that provide affiliate programs, such as Amazon , and then link to their site and sell them through it. If you want to know how to sell through affiliate marketing or how to put a personal blog on Instagram , I leave you to my guides just linked.
How to create a personal blog on Facebook
If you have read the previous chapter related to Instagram, you can easily imagine that the same speech is repeated for Facebook as well . Here, too, you don’t have the possibility to create a real blog (even if you can write very long posts), but it is an excellent support to grow.
If you have a recipe blog (for example), you could create a Facebook group dedicated to chefs or cooking lovers, attracting people by posting your recipes or videos where you prepare dishes. From there, by inserting the links in the posts or in the comments of the same, it would then be easy to divert traffic to your site.
If, on the other hand, you want to be the undisputed star, create a personal profile that becomes a point of reference in the sector. In short, if you want to do things big, a multi-channel strategy is an excellent solution to grow, just try not to overdo it by dispersing your forces excessively.
If you want to know how to increase followers or how to spread a Facebook page , I leave you to my newly linked articles.
How to create a successful blog
Are you wondering how to start a successful blog ? Well, it’s a question that doesn’t have a simple answer, a bit like starting a blog and making money . There is no magic formula for success, otherwise everyone would become rich by going down this path. In any case, there are still options to facilitate the path to popularity and good monetization .
First of all, look for a topic to deal with on your site that is still “not very popular” or that is treated by rather superficial and careless sites, which can offer you an opportunity to do well and stand out from the crowd . Other than that you have to be really passionate about the subject, otherwise you would end up writing superficially, making mistakes.
Then learn the basic rules of SEO and marketing , understanding what are the strategies that work to stand out in the search engine results and not throwing yourself at random hoping to hit the mark. On the other hand, blogging is a profession that today leaves very few glimmers, as it has already been widely beaten.