If what you want is to know a little more about what video Mapping is and what it is for and how it works in an audio visual projection, you are in the right place, here we clarify your doubts. Currently the advertising market is on the rise and to generate the success of the sale of a product it is necessary to have good publicity, something fresh, impressive and innovative.
Video Mapping is the advertising tool of the future, since it allows us to project images, videos and animations on practically any surface of structures or objects such as building facades, houses, tables, shoes, cars, among others. Video Mapping guarantees viewers a sci-fi movie experience.
Video Mapping is not only accessible to advertising companies but can be used by any user to watch movies or even project images related to any holiday such as Christmas or Halloween on their home. This Tool will really put us in doubt if it is better to buy a projector or a Smart TV.
Video Mapping is a wonderful tool which will allow us to project all kinds of images, video or animations on any surface, giving us a unique visual spectacle. To the projected images or videos we can add 3D effects in Windows 10 in a simple way, this will give us a better experience.
Video Mapping will help us to carry out different tasks, for example in the area of urban advertising, it will be able to make our advertisements impactful, drawing even more the attention of users, this tool adapts perfectly to any regular or irregular surface, for example buildings, practically turns any surface into a screen.
Index( )
- What equipment is the perfect one for Mapping?
- Features must have a good video Mapping
- Good perspective and light
- Audiovisual content
- The projection equipment
- Types of video Mapping out there
- Building Mapping
- Advertising Mapping
- Artistic mapping
- Table Mapping
- How to make a Video Mapping
- The best software for Mapping
- Visution Mapio
- Resolume Arena
- Mad mapper
What equipment is the perfect one for Mapping?
Mapping consists of the projection of audiovisual content on any surface, from small objects such as a blackboard, to large-scale projections on the failure of a building. If you want a sharp projection, the Christie Boxer 2K30 is the equipment for you .
The Christie Boxer 2K30 has six lamps, which provide a sharper image, is equipped with an easy-to-use Resolume Arena 5.0.4 audiovisual management software that allows quick adjustments in the projection area. It has a Christie TruLife 3DLP technology image processor , 30,000 lumens and 2K resolution. It should be noted that the equipment is easy to transport, with a weight of 65 kg it can be carried by two people.
It is undoubtedly the best projection equipment you can use when making large-scale audiovisual shows.
Features must have a good video Mapping
For the use of video Mapping, a special high luminosity projector is required which by means of a laser completely scans the structure on which we want to project the image, animation or video and once this is done and through the use of software specials will create a 3D image.
Once this tool creates the 3D image, it superimposes it on the structure and generates a unique effect in which it is not possible to distinguish if the projected image is real or just a projection. Video Mapping may become the future of urban advertising due to a number of audio visual utilities that we can give it.
Good perspective and light
If you want to do a good mapping, light and perspective are very important elements, with light we can see and define space, colors and textures, in addition to creating depth by giving three-dimensionality to the animation , perspective takes the actual elements present and transforms them , creating another reality, which is what we are looking for in an audiovisual show.
Audiovisual content
In mapping when we talk about audio visual content we refer to Software, the medium we generally use for the production and editing of our videos, having good audiovisual Software is crucial when presenting a projection, since it will depend on it. crisp and fluid that you can see.
The projection equipment
It is the fundamental part in mapping, to generate a visual impact we must have a good team, the best for large-scale projections is the Christie Boxer 2K30 . Easy to use, with 2K resolution and six lamps, it has everything you need for an unforgettable presentation.
Types of video Mapping out there
Mapping has become very popular in recent years, it is a useful tool both in the artistic and advertising medium, since it generally causes a great impact on viewers, below we mention a list of the most used types of mapping up to the moment:
Building Mapping
It can easily be the most used when making projections, since visually it is much more striking, it is common to see them in commemoration events where historical buildings are illuminated with flags or national symbols.
Advertising Mapping
Used by companies to attract more consumers, using large-scale projections make the product stay in the mind of the viewer, thanks to the impact that the projection itself generates. It’s a pretty creative way to capture potential buyers.
Artistic mapping
This type of mapping is used to project abstract images, fantasy scenarios or recreate historical events , usually seeking to give a message to the viewer but reaching it in a way
Table Mapping
Table mapping consists of smaller-scale projections, it is used for small shows where it is projected on a table with plates, food and other utensils. In order to generate visual effects on them, such as another texture on the food, change the color or give life to the glasses or bottles.
How to make a Video Mapping
To make a successful video mapping that looks like something out of a science fiction movie we must take into account three factors: lighting, software and a good audio visual projector. It is important to improve the quality of blurry or pixelated videos that we want to project in order to give viewers a better experience.
Lighting plays an important role because it will allow us to make the projected images look much better, so it is recommended to carry out the video Mapping at night, since in this way the contrasts and colors will be highlighted much better, in the same way we can improve the low light or lighting of a video with Adobe Premiere.
The software aims to generate the 3D image after the surface is scanned, so we must use software that allows us to obtain the exact measurements of the projected image and thus avoid unwanted distortions in the image, currently the advertising market has with various software such as Visution Mape, Resolume, Map Mapper, among others.
Last but not least, we will need a fairly powerful projector, currently visual markets are growing and there is a great variety of equipment that can be adapted to the tastes and needs of consumers, among the most popular equipment used in the application of video Mapping. there are the Panasonic PT-VZ580 projector, BenQ MX611 and the Acer P6200.
The best software for Mapping
Mapping is a technique that has become quite popular today, so if we do a search, we will be able to find many options when it comes to video mapping software , below we will mention the best options on the market:
Visution Mapio
This is one of the best known software for projection mapping from the computer. It is an easy-to-use program , in addition to being fast, it has a market price of 180 dollars for the lite version and the Pro version at 320 dollars.
Resolume Arena
This Software has become quite popular, it is one of the most used, since it is fluent, easy to use and also you can get tutorials more easily to take advantage of all its qualities, with this software you can make quick modifications to it. projection area.
Mad mapper
This Software is one of the most advanced , since it allows the projection of several layers at the same time while they are in motion, generating a 3D effect, therefore a greater impact. This one also features fluency, a smooth edge, online library, and an editor.
