It is no secret to anyone that McDonalds is one of the most famous and acclaimed restaurant chains around the world. Day after day, thousands of consumers opt for their hamburgers , fries and ice creams with incomparable flavor. Therefore, it is not surprising that it has more than 34,000 well-distributed establishments.
Of course, behind every successful company, there is an attempt to fight and perseverance . And it is that at present, McDonalds even has a menu suitable for coeliacs that gives it the best reputation in the market. That is why, in the following article, we will tell you in detail the story behind this sales tycoon.
Index( )
- When did the first McDonalds restaurant open?
- What is the address of the first McDonalds in history?
- Who was the founder of McDonalds?
- On what date was McDonalds declared a franchise?
When did the first McDonalds restaurant open?
The first McDonalds restaurant opened on May 15, 1940 . At first, Dick and MacDonald had no idea of the success that the future would hold for them. What is certain is that the famous restaurant was born as a small bar that operated on the road. In this sense, customer service was based on orders that were delivered to drivers through a convenient window.
It was located on Route 66 and the menu was not the same as we know today . However, the hamburgers stood out as its main protagonist that later modified its flavors and ingredients. Back then, McDonalds had at least 20 different types and the barbecue cooking made the restaurant’s first name Mc Donald Bar BQ.
Once the eating establishment grew in popularity, it didn’t take long for competitors to establish similar venues. Faced with such a situation, the MacDonald brothers decided to do something about it, they could not lose more sales. That is why they had to redesign their market plan in order to differentiate themselves and establish their empire.
What is the address of the first McDonalds in history?
When the Mac Donald brothers came up with the brilliant idea of opening a new restaurant, they did so in San Bernardino, in the city of California, in the United States. After the modifications they made in their strategic plan, the site was officially presented as McDonalds in 1948. It is more than evident that it now has a lot of branches throughout the world.
Who was the founder of McDonalds?
Although the MacDonalds brothers take credit for the concept of the prestigious fast food restaurant, its founding goes to Ray A. Kroc . Since, this person was the one who was in charge of making the business grow thanks to the expansion to different cities in America. His extensive experience in restaurants in the area allowed him to focus his attention on the business.
Which served more than 125 vehicles on weekends . Such an appearance made Ray surprised by the efficiency and speed with which the employees worked. For this reason, he wanted to propose an innovative idea to the brothers that they rejected. So Dick and Mac handed over the reins to Kroc to take charge of expanding their store.
In 1965, the McDonalds restaurant chain already had 700 establishments that continued to grow more every day. Thus, today we know more than 34,000 not only in America but in the five continents. In addition, in 1961 Kroc decided to acquire all the rights to the brand, given its relevance and success.
On what date was McDonalds declared a franchise?
In 1952, the brothers took the initiative to sell the first franchise to Neil Fox. However, with the arrival of Ray Kroc, the restaurant legally became a franchise in 1955. After the first branch in Illinois, the symbol of the clown with a smiling face appeared, which became the most representative icon of McDonalds.
In fact, in the present, he still visualizes the cheerful character that adorns the McDonalds menu . It should be noted that its creators focused on establishing a philosophy that unites the fundamental pillars of service, quality and cleanliness. Without omitting, the speed at the time of serving the food either with the self-service or within the spaces of the premises.
As well as cheap and accessible prices for the public, which positions McDonalds against competitors in a crowded place with a family atmosphere. We cannot deny that their success is notorious and the franchisees have become important pillars for the company. What made participatory collaboration promoted its great success.