Investment in innovation is a constant in successful companies. However, this concept can materialize in different directions. In its initial stage, this characteristic expresses the strength of a novel idea at the time of its launch to the market. An inspiration that motivates so many entrepreneurs looking for that essential differentiation formula.
It does not seem easy to reach this level of excellence in a market that in some fields is so saturated with options. Despite this, innovation that is a manifestation of creativity is always possible as any artistic manifestation shows. Technology is a great ally to find the key to a surprising proposal.
Cohousing for the elderly
To reinforce the vision around new business ideas, it is advisable to identify the developments that occur at the social level. For example, observable lifestyle changes in each age group. The elders are an example of this. Faced with any type of limiting image of this period in the form of an unjustified age, many older people enjoy an excellent quality of life. They feel the illusion of devoting their free time to fulfilling objectives that were previously not so present in their agenda for the occupation of work and other issues.
This desire to extend personal autonomy for as long as possible, reinforced with the well-being of social relationships and group life, is presented through a new growing business idea.
Therefore, senior cohousing integrates a space combined by individual zones and meeting places. A formula that can be an antidote to prevent the risk of loneliness in this chapter of the biography. A concept that also shows a response to the changes that have occurred in families and in society. Currently, many older people live alone in their home.
Innovation is also very present in businesses as traditional as flower shops. In front of the image of a client who moves to the commercial premises to choose the branch that he likes the most, the electronic commerce reference emerges as a means to deliver at the exact moment and on the planned date, that detail that has been selected online with the intention of surprising the other.
A measure in which different businesses in the sector already invest that thanks to this customer service they can offer a good service even in the distance.
Businesses based on intermediation
Potential initiatives carried out through the Internet that arouse the interest of different main actors based on two essential variables: supply and demand. Proposals that can focus on different themes and that offer customized solutions both for those who want to position themselves in the direction of the offer and for those who visit the page due to a specific demand. In a constantly changing market, new needs may arise that give rise to new forms of business.