The CEO of Grupo ECA Emergencies Médicas and Minerva Farmacias leads the business that she inherited from her father and works on training women so that they can develop.
Born in Catamarca, Florencia Sosa is one of the youngest CEOs in the NOA and in the country. She inherited the business from her father and is in charge of Grupo ECA Emergencies Médicas and Minerva Farmacias . “It was a huge generational leap: going from a 60-year-old man to a woman who was 25 at the time,” he recalls. “I am from the north of the country and perhaps it is much more difficult for us because we do not have references or close colleagues who are a example or inspiration,” highlights Sosa, who returned to Catamarca to run the company when his father died.
“I had to understand that I had to be a leader: make decisions, infect the team and make them believe in me. I try all the time to fill those key positions for women because I believe in the potential, because it has worked profitably for us,” he says.
Graduated in Business Administration and Public Accountant from the Catholic University of Córdoba with a Postgraduate Degree in Management & Business Intelligence at the University of Belgrano and an MBA and Women’s Leadership Program at Yale, she also works on a social program through the foundation of the company in which she trains women who lead kitchens and picnic areas in her province.
“We are training more than 12 kitchens full time with the intention of giving them entrepreneurial tools and that each kitchen and neighborhood can have their product,” he says.
As an example, he mentions that during the pandemic they started the production of chinstraps that were sold in their pharmacy network. ” Argentina has incredible talent. The potential is there and, if you can start a business in the country, you have a master’s degree ,” he points out. His next project: working with rural entrepreneurs.
It is a network of women weavers of vicuña fiber that will launch its NFT in October. “We want to give visibility and transparency to a process that nobody knows the power it has,” she reinforces.